Hey David, I think that IM Creator is a pretty good website builder, especially if you want to build a very basic website really quickly. Their tools are not he most comprehensive, but in a way that reduces confusion and allows you to focus on the basics which work really well in way. If you haven't seen our review on IM Creator yet, check it out. You can also take a look at our website builder comparison chart here to get a high level overview of who are some of the leading platforms available today. If you want great looking templates, definitely take a look at Squarespace. As for great quality stock images, see our resources guide here. Hope this helps! - Jeremy
Michael Muchmore is PC Magazine's lead analyst for software and web applications. A native New Yorker, he has at various times headed up PC Magazine's coverage of Web development, enterprise software, and display technologies. Michael cowrote one of the first overviews of web services for a general audience. Before that he worked on PC Magazine's S... See Full Bio
More-advanced options found in some builders let you process credit card payments and add your own cart and checkout pages. The more-powerful site builders include product promotions, email marketing, and inventory and shipping tools. Some let you sell digital downloads, while others don't; see the table above to find out which do. Only a couple of these builders let you put ads on your site, though most of them allow some degree of custom HTML code insertion.
Templates provide a framework for your website — a coherent, attractive canvas for you to paint the content of your site onto. They’re how you can have a site that looks good without having to hire a designer. Templates dictate color scheme, what your homepage header and menu bar look like, and the content width on your site, so it’s essential to pick the right one.

Use 99Designs.com: 99Designs.com runs contests where multiple designers compete for your logo and other design business. This is a great option because you get to see many different professional and creative designs (It’s how we found our logo at Fit Small Business!), yet only pay for the one you wind up choosing. The price on 99designs ranges from $299 to $799 depending on how many designers you want competing and the quality of those designers.


Once you see what skills are required for building a website, you can decide whether you want to invest the time in learning them. I highly recommend that you do learn these skills, as it will provide you with so many more options when building and maintaining your websites. Also, if you want a career developing websites, these skills are essential.
I own a small business and am looking to redesign our website. Thanks for all your comparisons of the website builders! I currently use Mailchimp to send out weekly emails to my customers. Do you know if any of these website builder sites allow you to create an email list? Then use a template to create an email (like Mailchimp) and send it out to all your subscribers. Ideally there would be a tab on your website people can click on to enter their email address…..They would then get your emails. Thanks for any feedback :)
Hi wbs, Getting started is definitely the easy part - no doubt about that! And I take your point that it can be challenging to make a design that you're 100% happy with. So, I guess we're pretty lucky that website builders like Wix and Squarespace offer such eye-catching templates that we can edit to our liking or use as jumping off point! (Our 3-step guide can help you pick the right template too..) Not having to work with a blank canvas certainly makes things much easier and gets the creative juices flowing. I think the best thing we (as amateur designers!) can take from sites like Facebook, Twitter, etc is the simplicity of their design. Your users want to find what they need quickly and easily, so the key lesson is to keep designs eye-catching but user-friendly (oh and don't forget the importance of color on a website!). Thanks for joining the conversation, - Tom

Use Fiverr.com: Fiverr.com is a site that matches you with all kinds of service providers who are willing to do projects, including logos, for just $5. If you use the $5 option you will have to wait a couple of weeks to get your logo. For around $20, you can generally get it that same week. If you find a designer with a portfolio you like, this is easily the best option for the money.
Now that it’s finally built, it’s equally as important to maintain your site. During the planning stage of this process, you already determined whether or not you would keep the maintenance in-house or outsource to a third party (like your web designer). If you decided you needed full control, the designer would’ve designed a site driven by a CMS to give you the ability to edit content areas of your site as well as add new pages.
One of the easiest ways to appear illegitimate as a company is to shirk on paying for a domain name. If you were looking for a freelance writer, would you more likely hire from Carolineforsey.weebly.com or Carolineforsey.com? A .weebly or .wordpress extension is an indicator you didn’t pay for the full service, which might seem unprofessional or lower in quality -- worst case, a consumer might wonder why you can’t afford the full service, and draw conclusions that you’re not fully established.
Although people tend to find your site through a branded search in Google, it’s still important to make your domain easy to spell / type out. If it requires a lot of effort to type correctly, due to trying to spell it, the length or the use of un-memorable words or sounds, you’ve probably kissed goodbye to a good portion of your branding and marketing value.
Superb article! Don't know if you can help here; My dad is a vegetable farmer and he sells his products to a small group of organic customers. I wonder if you could recommend a website builder so his customers can view the veggies available, rate them and even purchase online. Only thing I think it would be best if they would have to log in to get their individual pricing. Any idea? Thanks already. BTW I don't necessarily need the easiest builder, I do some tech work; just a professional looking, free solution with our own domain cause my Dad won't spend a dime on this until I make him see the benefits.
Good article - but to make my choice easier, i must say this web site is awesome. What website builder did you build this site on Jeremy? Because all other website templates from the builders that i see operate nowhere near as good as this site. This site looks great in all devices, it runs quick - looks really professional and has so many features that i see. It just works well. The others look good on the surface but when you realy start to see how they look (changing browser window) and how they run and load this web site is light years ahead. So which website builder did you use for this site? This would be my choice for sure.
However, in 2018, a website building platform, also called a “content management system” (CMS), can be used to easily build and customize a website without having to use code. A website building platform is software that does all the complex work of coding for you, so you don’t need to learn how to create a website from scratch with code. It lets you build and edit a website through your internet browser, change your design and layout with the click of a button, and create pages and posts using a simple editor that is similar to most common text editors.
- SEO AND SOCIAL SHARING OPTIMIZATION: You don't want to work hard and create a beautiful site for it to just disappear into the internet abyss. You want people to be able to find your site and easily share its beauty. SEO and social sharing is just as an important part of HTML as anything else and you'll have the foundational knowledge you need after this course.
Templates provide a framework for your website — a coherent, attractive canvas for you to paint the content of your site onto. They’re how you can have a site that looks good without having to hire a designer. Templates dictate color scheme, what your homepage header and menu bar look like, and the content width on your site, so it’s essential to pick the right one.
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