Responsive design is a popular web design strategy used by some of these site builders. This approach reformats the same webpage content to fit different screens. But in terms of SEO (search engine optimization), the search engines only care about whether a site displays suitably on mobile screen sizes. Both Bing and Google have pages where you can enter your URL to see if your site plays on mobile acceptably.
Website Builder: Website builders (such as Wix and Weebly) are the perfect solution for beginners with minimal technical knowledge looking to create their own designed website. Having advanced light years over the past 3-4 years, website builders offer outstanding functionality and out-of-the-box design and features that would meet most business needs. In many instances, Builders offer a ‘drag-and-drop’ functionality whereby you see the results as you create the site. A wide range of templates are offered and whilst color and positioning can be changed, website builder templates are generally less customizable than those used by CMS platforms.
GoCentral Website Builder can act as your hub, the place where your friends and contacts can see your posts, photos, videos and more. With the option to link to your Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube and Google+ on your website, your visitors can be everywhere you are on the web. Being able to cover multiple platforms gives you the opportunity to reach more people, while creating appropriate content for each of your socials (like posting all of your photos on Instagram, and tweeting about your most recent business venture on Twitter). By centrally locating all the links in one place – your new website – you are giving your website visitors a seamless experience. Linking to your social media in your website gives you an advantage in communicating with your visitors; the more they can connect with you and do so in the forum that’s most comfortable to them, the more they’ll engage with your site, and thus you or your business.
Newsletters remain one of the best ways to connect with your customers, so create one and make it the center of your email marketing strategy. Use it as a way to showcase your voice and your brand, to share news and upcoming event for your business, and to introduce new products (but don’t be too pushy). Send it out regularly, loaded with fresh content, and then solicit feedback.
For those who don't have Windows 10 but need Microsoft Edge, and those who run a Mac (and thus do not have either Edge or Internet Explorer), all is not lost. You can use a piece of software called a virtual machine, which mimics a completely separate computer running within your real computer. Information about this can be found in the article How to Check Your Website with Multiple Browsers on a Single Machine (Cross-Browser Compatibility Checking).
If you’re just selling one or two products, Weebly has the capability to handle this. However, if the primary purpose of your website is to sell products, you may want to choose a website builder that specializes in creating an online store. Volusion is an all-in-one ecommerce software that helps you to create and manage your online store, sell your products, and market your business. It’s pricing is comparable to Weebly’s ecommerce plan at $15 per month and you can try it out for free for 14 days, no credit card required.
Hello, I used BigCommerce to build the website, tenbrookeleanne.com, for my girlfriend's brick and mortar boutique. I do not know any code and before making this website, I knew nothing about ecommerce. The customer service for BigCommerce is awesome! Even though they are a WYSIWYG drag and drop site builder, they helped me customize my website by editing the code for me. They changed the background for my chosen (free) template and added an instagram social button even though it wasn't in the template. When making the website I had a ton of questions and they were always happy to help, now I very rarely have to call support. The BigCommerce University and question forums are very resourceful at well. I would highly recommend BigCommerce to anyone who is looking to make an ecommerce site. My only complaint about BigCommerce is that they do not have a native solution to integrate with the brick and mortar store POS to keep the inventory up to date (though they say they are/have been working on it). I have to use an expensive and less than satisfactory third party software for the two platforms to communicate with each other.
Hello Christopher, Users can save your website to their desktop by going into their internet browser (e.g. Chrome), navigating to settings and then manually creating a desktop icon that they can use. This process typically uses the website 'Favicon' as the default image for the desktop icon. Your favicon is the small image that appears in the tab next to your web page title at the top of a browser. For example, Wix's is a small version of the Wix logo, Gmail has a red and white envelope, while our site has a tiny WBE logo in a navy circle. You may need to do some research into how you can change your website's favicon, but if you do then this is how you can have a degree of control over how the desktop icon looks. I hgope that makes sense? - Tom
Hey David, I think that IM Creator is a pretty good website builder, especially if you want to build a very basic website really quickly. Their tools are not he most comprehensive, but in a way that reduces confusion and allows you to focus on the basics which work really well in way. If you haven't seen our review on IM Creator yet, check it out. You can also take a look at our website builder comparison chart here to get a high level overview of who are some of the leading platforms available today. If you want great looking templates, definitely take a look at Squarespace. As for great quality stock images, see our resources guide here. Hope this helps! - Jeremy
As far as actually doing the nuts and bolts building and design of your site, you also have plenty of options. You can hire someone to design and code a website, or you can try your own hand. You can use an online service to create web pages, or build it offline using a desktop software tool. Or, if you're a coding dynamo, use a plain text editor to create a site from scratch. How you mix and match these decisions depends on your skills, time, budget, and gumption.
But testing gets complicated because some browsers only run on certain operating systems. Apple Safari runs on iOS and Mac OS, while Internet Explorer runs only on Windows. It's best to take advantage of services like Browsershots or Browserstack. Browsershots furnishes screenshots of your website as it will look in various browsers. Browserstack actually gives you full remote access to virtual machines so you can test your site in the most common environments. Alternatively, you can set up your own virtual machine, but that takes some expertise. (If you're going that route, Microsoft has some tools for developers including a ready-to-use virtual machine at modern.ie.)
Hi Jeremy I have a desire to make an easy solution for my users who can make their own website / theme for wordpress. A plugin that allows my users, through frontend on my site, to choose between menu, (text / grib layout - blog styles, magazin) photo slide, footer, etc. - so they can make there style theme Do you know if there is a plugin that can this? (So I upload the different layouts examples that they can choose from)?
Creating a website is not as complicated as it was before. Today, you don’t have to know much about technology to develop and successfully run your own site. That’s because there are more than few popular content management systems that are designed for the users. So, the first thing you should do is to choose a content management system. Although it depends on the site you want, we would strongly suggest self-hosted WordPress.
TIP: if you require a lot of changes on a ready-made template, it may make more sense to use another template or better still, create a custom page (known in some website builders as ‘canvas’ mode). It should be noted that when using a website builder, you may still require the assistance of a developer or designer depending on your specific capabilities and needs. For example, logo design, technical integrations with your CRM, layout of custom elements (especially on mobile) are just a few of the many tasks that could be better handled by an expert.
That said, even if your website is responsive, it’s usually a good idea to make some additional adjustments for your mobile site. In general, you want to remove any excessive details. Your mobile website should focus entirely on your call-to-action – whether that’s getting users to call your business, fill-out a contact form, join a mailing list, or make an online order.
As we said in the last step, templates provide a framework. Given how many people use builders to make a website nowadays, odds are there are a few sites out there with the same framework as yours. At the very least you will need to populate a chosen template with content specific to you. And to really stand out, you’ll need to do some customization.