Getting your brand messaging right (such as explaining what your business does and the essence of your brand) can be a lot harder than it seems. You may wish to hire a copywriter to ensure the main copy of your site really hits the mark with users, especially on the Home Page and the About Us page. As mentioned in Stage #1, you will also need to decide whether the remaining content (such as blog articles or a description of your products/services) will be written by you or by a professional writer.
Larger businesses spend many thousands of dollars to get their custom-designed and programmed sites, but there's no need for smaller organizations and individuals to go to that kind of expense. For about $10 per month (or around $25 if you're selling products) and a few hours of your time, the services included here can help you create a unique, attractive website.
Hello Christopher, Users can save your website to their desktop by going into their internet browser (e.g. Chrome), navigating to settings and then manually creating a desktop icon that they can use. This process typically uses the website 'Favicon' as the default image for the desktop icon. Your favicon is the small image that appears in the tab next to your web page title at the top of a browser. For example, Wix's is a small version of the Wix logo, Gmail has a red and white envelope, while our site has a tiny WBE logo in a navy circle. You may need to do some research into how you can change your website's favicon, but if you do then this is how you can have a degree of control over how the desktop icon looks. I hgope that makes sense? - Tom
Great Article jeremy! VERY informative!! I'm working on making a job-board type of site. Where users can post jobs and and possible create profiles to frequently post job vacancies. The applicants should be able to filter through and search for jobs, so some sort of filteration system would be useful. If possible, I'd like for the job posters and the people searching for jobs to be able to create a profile on the website. What web-builder would you suggest? So far word press with cetains plug-ins seems to be the best bet but I'd appreciate your advice on this. Thank You
Hi TomN, Thanks for reading and joining the discussion. What you are looking to build is beyond the scope of our discussions here. It is possible but you'll either need to be very proficient with coding or have a healthy budget to hire a capable developer to assist you with your efforts. The reason is that the project you have seems like a very customized project. -Jeremy
Hi Jeremy, Thanks for your article. I have a question I am hoping you can help me with. The original site I started was a free blog through wordpress website. I then decided to go towards an actual site with a blog attached, I made the switch to Hostgator. During this switch Hostgator took our domain name and is requesting $700 to get it back even though we paid the yearly fee. They are now saying they will not release our domain name until May. Does this seem correct? Thanks Kate
Image Editors: Whilst high in quality,the images you download may not always be the correct size (or proportion) to fit your website’s template. Online image editors provide a convenient platform not only for resizing your images, but for adding text or graphics and filtering the colors of your chosen image. And the best part is- you don’t have to be a photoshop wiz to use them!
In all GoCentral Website Builder plans any data transmitted from your site will be encrypted using a SSL (Secure Sockets Layer) certificate. Your SSL will establish an encrypted link between your web server and the browser of the person visiting your site. This means that all data will be kept private; which is important if you want visitors to your site to be safe. If you want to sell products or services in your store, you will want to have a SSL since it protects credit card and bank numbers from being intercepted by hackers.
More-advanced options found in some builders let you process credit card payments and add your own cart and checkout pages. The more-powerful site builders include product promotions, email marketing, and inventory and shipping tools. Some let you sell digital downloads, while others don't; see the table above to find out which do. Only a couple of these builders let you put ads on your site, though most of them allow some degree of custom HTML code insertion.
Avoid shared hosting – Shared hosting means that you’re sharing a web server with multiple other sites (often hundreds or thousands). It’s slow, and, if you get unlucky and share with spammy sites, your business website could even be penalized by Google. Either VPS (sometimes shared, but in a better way) hosting or dedicated hosting (best option) are solid alternatives.
Whether you are using WordPress or a Website Builder, there are a range of external tools and resources you will need in order to give your website a professional touch. Note that if you are building your site with WordPress, it is likely you will have hired a developer or designer for the creation process. In this case, they should be able to assist you with the following (expect a higher price than using the online resources mentioned below).
Man, I would have to say this is hands down the best course ever! I've done a ton of certifications, training, and real-world experience in other areas of IT. Nothing I've done so far has been as rewarding and I felt like making something and actually have the necessary skills to do so, without looking elsewhere. Thanks for this, I am at a loss for words; I hope this helped articulate how thankful I am. Thank you! -- Cortell Shaw
Above all, make sure your domain’s spelling is very easy to get correct for someone just sounding it out. This way, you’ll be able to mention your domain easily in casual conversation, and the person you’re talking to will be able to find it without worrying about the spelling. This tip really applies to everything – for instance, it’s a lot easier to tell people my Twitter handle, @TomFrankly, than it is to tell them the username I used to use for everything in middle school, electrick_eye. The goal is to make it easy for people to find you.
Things to look as you vet hosts for ecommerce include drag-and-drop store builders, Secure Socket Layer (SSL) software for safeguarding financial transactions, and email marketing plug-ins, so that you don't have to work with an outside vendor to promote your business. There's nothing wrong per se with using an unconnected marketing service, but anything that adds convenience means more time to spend on the rest of your business. For more in-depth advice on getting started selling online, you should consider our story on the 6 Factors Companies Need to Consider When Choosing a Web Host.
I own a small business and am looking to redesign our website. Thanks for all your comparisons of the website builders! I currently use Mailchimp to send out weekly emails to my customers. Do you know if any of these website builder sites allow you to create an email list? Then use a template to create an email (like Mailchimp) and send it out to all your subscribers. Ideally there would be a tab on your website people can click on to enter their email address…..They would then get your emails. Thanks for any feedback :)
By all means run some tests on a real device, especially on real mobile devices. Mobile device simulation is a new, evolving technology and less reliable than desktop simulation. Mobile devices cost money, of course, so we suggest taking a look at the Open Device Lab initiative. You can also share devices if you want to test on many platforms without spending too much.
Superb article! Don't know if you can help here; My dad is a vegetable farmer and he sells his products to a small group of organic customers. I wonder if you could recommend a website builder so his customers can view the veggies available, rate them and even purchase online. Only thing I think it would be best if they would have to log in to get their individual pricing. Any idea? Thanks already. BTW I don't necessarily need the easiest builder, I do some tech work; just a professional looking, free solution with our own domain cause my Dad won't spend a dime on this until I make him see the benefits.
Just as you can get a logo designed by 99Designs.com, you can also have your full website designed through this site. The concept is the same: you submit a brief on what you are looking for and get back anywhere from 20 to 60 designs. You only pay for the design you choose, and the price ranges from $599 to $1,599, depending on which package you go with. We used 99designs here at FitSmallBusiness.com for our own website – so if you want to see an example of a 99designs website, you’re looking at one!
WordPress is popular for novice builders and has a reputation for being easy to use. There are thousands of free templates and plugins available at WordPress.org to make a good-looking site and extend the features of your website. After deciding on a template, update the images and text through the WordPress dashboard to customize your site. To make working with WordPress even easier, consider using GoDaddy Managed WordPress.
Absolutely. You have the option to customize your website based on your business needs. You can add site content wherever you’d like in a variety of sections; from multiple site pages, to scrollable sections that you can add to each of those pages, to a gallery of images, menus and price lists, and YouTube or Vimeo videos. Each section in your website is customizable as well, from the name of the page, to your website’s navigation bar. You’ll also have the ability to change text colors, styles and font. It’s important to have a mobile and desktop-friendly website. With Website Builder you’ll be able to choose tablet and desktop layouts to give your visitors the experience you want them to have.
Do it Yourself: There are a number of logo design software out there that will allow you to create your own logo. We recommend Tailor Brands if you want an easy way to create an appealing logo. Once you create your logo, you can subscribe and gain access to branding tools, including seasonal logos, branded social media posts, branding landing pages, and more. You can try it out for free, and if you find a design you like, you can download it for as little as $2.99. Click here to start designing your logo.
My name is Jamie Spencer and I have been building websites since the beginning of the internet ( shows my age a bit! ) I’ve also been blogging as my main source of income for the past eight years. I have created and sold a wide variety of websites and blogs in different niches which means I am probably in a great place to help you create your first website.
Very nice of you to give us this understandable and detailed description of how to make a website. To be honest I haven´t started yet but I do have one question before that: is there a time frame of how long the website (letś say build through wordpress) will exist? i have built some blogs previously which experied at one point, the domain simply did not exist anymore. I am looking to build a website which will develop throughout time, ideally lifetime. thanks!
The back end, also known as the WordPress dashboard, allows you to fully manage your site’s content, community, functionality, and design. It’s accessible only by users who have an account on your site. To access your WordPress dashboard, you need to type yourwebsite.com/wp-admin in the address bar of your browser and login using your WordPress username and password.
Whether you’re providing a product, service, portfolio for your work or launching an ecommerce storefront, your website not only should reflect you and/or your brand, it also needs to be the central location for your business. There’s simply no other way around it. All of your marketing efforts lead back to your website. Which is why it’s of the utmost importance to set up your website correctly.
You've got the site, now you need some visitors. How are they going to find you? Search engines, naturally — and where your site ranks can have a huge impact on your business. GoCentral Website Builder helps improve your rank on Google, Yahoo and Bing by automatically reviewing your site and adding relevant, high-value keywords and phrases. And a higher rank means more visitors.
There is a lot of information to digest, and because of this, I suggest you read these tutorials over a number of days. To help you, I've separated them into different steps in the following table. Although some of the tutorials are quite short, you may need to spend several days on others. That's fine, in fact, I recommend you take your time so that you really understand each technology.
This brings us to the topic of Search Engine Optimization, or SEO. Now, I’m going to be honest – SEO can be a complex business. After all, we’re talking about trying to make our websites look good to a mindbogglingly complicated algorithm, which has details that Google keeps closely guarded. Oh, and of course, millions upon millions of other sites are trying to do the same thing.
For most users, free themes are the best place to start. When you install a new theme, it doesn’t change the content on your site, only the layout. This means you can download and install a number of different themes to see which theme suits you best. If you feel like you need something more advanced than a free theme, you can always install a paid theme at a later date.
One downside of most of these services is that, should you someday want to move to another web host, you'll likely be out of luck because of the custom code they use to display your site. Only a few of the services here let you take your site to another web hosting service: The most complete example of this is Weebly, which lets you download the standard site server folders. Squarespace offers some transferability by letting you output your site in standard WordPress format. As you might expect, the same transferability holds for WordPress.com.
Ah, now it makes sense. Totally understand how that doesn't fit now. I also like how you phrased "mental bandwidth". That definitely seems to be the case with most businesses that I work with, especially startups. The other thing you mentioned that I really like is "typical" businesses. I think that all too often when people think businesses corporate America comes to mind. Most businesses are normal people running shops and trying to stay afloat in a digital sea. So, I wrote something on a similar topic, and I don't want to spam you with a link or anything like that. I was actually looking for feedback on it. If you're interested at all, shoot me an email. GREAT job on this site. It's obvious that you all dropped a lot of time and effort into your site and articles. Bravo!
I bought a condo in Puerto Vallarta this last year that I am wanting to make available to friends and family. I want to create a simple, yet attractive, website with photos, descriptions, local information and an availability calendar that I can keep updated. I don’t want to use one of the major vacation rental websites as I don’t want to open the property to the world. I have no experience at all in website design, however I’m a reasonably intelligent person. How reasonable is it that I would be able to create the website I am imagining using your tutorial, and would you still think WordPress is the best option for what I am envisioning?
Excellent article! After surfing the Internet and reading many websites on how to create a website, I can honestly say that it is the most complete and easy to understand, for a complete beginner! Your step by step guide is comprehensive and very informative and has given me the confidence to move forward and try to set up my own commercial website ... A big thank you!