At its core HTML (Hypertext Markup Language) is a way to add properties to text. It is a way of telling the browser how text should appear. This is accomplished by adding tags around text. For example, by adding the tags around text the text becomes bold. Over the years HTML has evolved to include tags for much more then just text. With HTML tags you can create tables, forms, pictures. Everything you see on a webpage is defined by a HTML tag.
Templates provide a framework for your website — a coherent, attractive canvas for you to paint the content of your site onto. They’re how you can have a site that looks good without having to hire a designer. Templates dictate color scheme, what your homepage header and menu bar look like, and the content width on your site, so it’s essential to pick the right one.
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It is always recommended to run a weekly check of your site to ensure all features are functioning as expected and that all pages display their content correctly. The more thoroughly you check your own site (especially in the mind of your users) as well as information in the Google Search Console and Google Analytics, the more likely you will discover more ideas for improvement and further enhance your website.
Michael Muchmore is PC Magazine's lead analyst for software and web applications. A native New Yorker, he has at various times headed up PC Magazine's coverage of Web development, enterprise software, and display technologies. Michael cowrote one of the first overviews of web services for a general audience. Before that he worked on PC Magazine's S... See Full Bio
Just as you can get a logo designed by 99Designs.com, you can also have your full website designed through this site. The concept is the same: you submit a brief on what you are looking for and get back anywhere from 20 to 60 designs. You only pay for the design you choose, and the price ranges from $599 to $1,599, depending on which package you go with. We used 99designs here at FitSmallBusiness.com for our own website – so if you want to see an example of a 99designs website, you’re looking at one!
Starting with Wix's ADI (artificial design intelligence) tool, several of the site builders now offer a tool that lets you enter social accounts and other personal or business info, and presto bingo, they get you a no-work website. Jimdo and Simvoly now offer similar if somewhat less ambitious tools. Wix's ADI even impressed a professional designer acquaintance of ours with results we saw in testing, mostly using images and information it scraped from her LinkedIn account.
These programs limit the control you have over your website, but are great if you want to have a beautifully designed website in a very short amount of time. Because your site is based on a pre-designed template, difficult decisions about placement of text and graphics are already made for you. If you’re interested in an easy-to-use site builder, check out GoDaddy’s Website Builder.
But testing gets complicated because some browsers only run on certain operating systems. Apple Safari runs on iOS and Mac OS, while Internet Explorer runs only on Windows. It's best to take advantage of services like Browsershots or Browserstack. Browsershots furnishes screenshots of your website as it will look in various browsers. Browserstack actually gives you full remote access to virtual machines so you can test your site in the most common environments. Alternatively, you can set up your own virtual machine, but that takes some expertise. (If you're going that route, Microsoft has some tools for developers including a ready-to-use virtual machine at modern.ie.) how to build a website